000 | 00598nam a2200193Ia 4500 | ||
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003 | OSt | ||
005 | 20240830020004.0 | ||
008 | 100427s9999 xx 000 0 und d | ||
020 | _a0132056763 | ||
040 |
_aMUBS _bEnglish _cMUBS |
||
100 | _a Lovelock, Christopher | ||
245 |
_aService Marketing : _bPeople, Technology, Strategy |
||
250 | _a6th ed. | ||
260 |
_aUSA _bPearson International edition _c2007 |
||
300 |
_axx,648p. : ill (some col.). ; 28cm. __ _bIncludes Bibliographic references, Glossary & Index |
||
650 | _aService marketing | ||
700 | _aWirtz, Jochen | ||
942 |
_cBK _2ddc _01 |
||
999 |
_c65 _d65 |