000 | 00630nam a2200205Ia 4500 | ||
---|---|---|---|
003 | OSt | ||
005 | 20231016085013.0 | ||
008 | 100427s9999 xx 000 0 und d | ||
020 | _a0273687727 | ||
040 |
_aMUBS _bEnglish _cMUBS |
||
100 | _aFill, Chris | ||
245 |
_aMarketing Communications : _bEngagement, Strategies And Practice |
||
250 | _a4th ed. | ||
260 |
_aEngland _bPrentice Hall Financial Times _c2006 |
||
300 |
_axxxviii,911p. : col.ill. ; 26cm. __ _bIncludes Bibliographic references & Index |
||
630 | _aCommunication in Marketing | ||
630 | _aMarketing Channels | ||
650 | _aMarketing | ||
942 |
_cBK _2ddc |
||
999 |
_c64 _d64 |