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Marketing : an introduction / Gary Armstrong, Philip Kotler.

By: Contributor(s): Material type: TextTextPublication details: Upper Saddle River, NJ : Pearson Prentice Hall, c2009.Edition: 9th edDescription: xxxiii, 502, [118] p. : col. ill. ; 28 cmISBN:
  • 9780136021131
  • 0136021131
Subject(s): DDC classification:
  • 658.8 22
LOC classification:
  • HF5415 .K625 2009
Online resources:
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Includes bibliographical references (p. R1-R23) and indexes.

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