Marketing Management (Record no. 5698)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00554nam a22001697a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 231016b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0 13 016721 5 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | MUBS |
| Transcribing agency | MUBS |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | ENGLISH |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Management |
| 250 ## - EDITION STATEMENT | |
| Edition statement | The Millennium edition. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Upper Saddle River, NJ : |
| Name of publisher, distributor, etc | Prentice Hall, |
| Date of publication, distribution, etc | ©2000 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxxii,718p. : Col.ill. ; 26cm. __ |
| Other physical details | Includes Index |
| 440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | The Prentice Hall International Series in Marketing / Philip Kotler, Series Editor |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Jinja Library | Jinja Library | 16/10/2023 | 658.8 KOT | MUBS/JIN/00712 | 16/10/2023 | 16/10/2023 | Books | |||||
| Dewey Decimal Classification | Jinja Library | Jinja Library | 16/10/2023 | 658.8 KOT | MUBS/JIN/00713 | 16/10/2023 | 16/10/2023 | Books | |||||
| Dewey Decimal Classification | Jinja Library | Jinja Library | 16/10/2023 | 658.8 KOT | MUBS/JIN/00714 | 16/10/2023 | 16/10/2023 | Books |
