Marketing communication (Record no. 4866)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00501nam a22001697a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250326020004.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 120829b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781844801213 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | MUBS |
| Language of cataloging | ENGLISH |
| Transcribing agency | MUBS |
| Modifying agency | MUBS |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | John Egan |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing communication |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | United Kingdom |
| Name of publisher, distributor, etc | Cengage Learning |
| Date of publication, distribution, etc | 2007 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxii, 467pg.,il.:l27cm. |
| Dimensions | Includes bibliographical references and index |
| 630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE | |
| Uniform title | Communication in marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Koha issues (borrowed), all copies | 1 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type | Total Renewals |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | STOCK TAKING 2024 | Mubs Main Library | Mubs Main Library | 29/08/2012 | 5 | 658.802 EGA | MUBS00055155 | 09/09/2016 | 06/09/2016 | 29/08/2012 | Books | |||||
| Dewey Decimal Classification | STOCK TAKING 2024 | Mubs Main Library | Mubs Main Library | 13/09/2012 | 9 | 658.802 EGA | MUBS00055153 | 25/03/2025 | 25/03/2025 | 13/09/2012 | Books | |||||
| Dewey Decimal Classification | STOCK TAKING 2024 | Mubs Main Library | Mubs Main Library | 13/09/2012 | 3 | 658.802 EGA | MUBS00055152 | 08/09/2016 | 08/09/2016 | 13/09/2012 | Books | 1 | ||||
| Dewey Decimal Classification | Mubs Main Library | Mubs Main Library | 13/09/2012 | 3 | 658.802 EGA | MUBS00055151 | 13/09/2016 | 05/09/2016 | 13/09/2012 | Books | 1 | |||||
| Dewey Decimal Classification | Mubs Main Library | Mubs Main Library | 13/09/2012 | 3 | 658.802 EGA | MUBS00055150 | 09/09/2016 | 01/09/2016 | 13/09/2012 | Books | 1 | |||||
| Dewey Decimal Classification | STOCK TAKING 2024 | Mubs Main Library | Mubs Main Library | 13/09/2012 | 2 | 658.802 EGA | MUBS00055148 | 22/11/2017 | 16/11/2017 | 13/09/2012 | Books | 1 | ||||
| Dewey Decimal Classification | STOCK TAKING 2024 | Mubs Main Library | Mubs Main Library | 13/09/2012 | 3 | 658.802 EGA | MUBS00055147 | 16/10/2015 | 14/10/2015 | 13/09/2012 | Books | |||||
| Dewey Decimal Classification | Mubs Main Library | Mubs Main Library | 13/09/2012 | 3 | 658.802 EGA | MUBS00055154 | 09/09/2016 | 09/09/2016 | 13/09/2012 | Books | ||||||
| Dewey Decimal Classification | Mubs Main Library | Mubs Main Library | 13/09/2012 | 5 | 658.802 EGA | MUBS00055149 | 13/09/2016 | 07/09/2016 | 13/09/2012 | Books |
