Strategic marketing management:analysis and decision: diploma, tutorial text (Record no. 4714)
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000 -LEADER | |
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fixed length control field | 00612nam a22002057a 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | OSt |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20150119142220.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 120201t xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0751748757 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | MUBS |
Language of cataloging | English |
Transcribing agency | MUBS |
Modifying agency | MUBS |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Item number | Coc |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Cockton Juanita |
9 (RLIN) | 4007 |
110 ## - MAIN ENTRY--CORPORATE NAME | |
Corporate name or jurisdiction name as entry element | Chartered Institute of Marketing(CIM) |
245 ## - TITLE STATEMENT | |
Title | Strategic marketing management:analysis and decision: diploma, tutorial text |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | London |
Name of publisher, distributor, etc | BPP |
Date of publication, distribution, etc | 2002 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | x,530pg.illus.,29cm |
Other physical details | Includes index |
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE | |
Uniform title | Marketing - Management |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Hatton Angela |
9 (RLIN) | 4008 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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Dewey Decimal Classification | 2019 STOCK TAKING | Mubs Main Library | Mubs Main Library | 01/02/2012 | 658.8 COC | MUBS00035297 | 29/09/2015 | 01/02/2012 | Books |