Marketing management: analysis, planning, implementation, and control (Record no. 2299)

MARC details
000 -LEADER
fixed length control field 00571nam a2200193Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20170208100156.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110706s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8120308778
040 ## - CATALOGING SOURCE
Original cataloging agency MUBS
Language of cataloging English
Transcribing agency MUBS
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number KOT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Philip Kotler
9 (RLIN) 712
245 ## - TITLE STATEMENT
Title Marketing management: analysis, planning, implementation, and control
250 ## - EDITION STATEMENT
Edition statement 8th. d.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Prentice-Hall International
Place of publication, distribution, etc London
Date of publication, distribution, etc 1994
300 ## - PHYSICAL DESCRIPTION
Extent xxix,801p.:ill.,25cm
Other physical details Includes bibliographical references and index
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Total Renewals Date checked out
    Dewey Decimal Classification       FGSR Library FGSR Library 11/08/2011   658.8 KOT GR004294 11/08/2011 11/08/2011 Books    
    Dewey Decimal Classification       Mubs Main Library Mubs Main Library 13/08/2011   658.8 KOT FC/BB/04107011 13/08/2011 13/08/2011 Books    
    Dewey Decimal Classification     STOCK TAKING 2024 Mubs Main Library Mubs Main Library 17/08/2011 8 658.8 KOT 04107010 27/09/2016 17/08/2011 Books 1 23/09/2016
    Dewey Decimal Classification     STOCK TAKING 2024 Mubs Main Library Mubs Main Library 17/08/2011 1 658.8 KOT 04107036 05/11/2014 17/08/2011 Books   30/10/2014
    Dewey Decimal Classification     STOCK TAKING 2024 Mubs Main Library Mubs Main Library 07/09/2012   658.8 KOT 04107001 07/09/2012 07/09/2012 Books    
    Dewey Decimal Classification     STOCK TAKING 2024 Mubs Main Library Mubs Main Library 15/10/2012 1 658.8 KOT 04107021 27/10/2014 15/10/2012 Books   27/10/2014
    Dewey Decimal Classification     STOCK TAKING 2024 Mubs Main Library Mubs Main Library 06/02/2017   658.8 KOT FC/BB/04107060 06/02/2017 06/02/2017 Books