Contemporary Advertising & Integrated Marketing Communication
William F. Arens
Contemporary Advertising & Integrated Marketing Communication - 13th Ed. - New York McGraw-Hill 2011 - xl, 774pg.: 27.5cm
9780071220606
Contemporary Advertising & Integrated Marketing Communication - 13th Ed. - New York McGraw-Hill 2011 - xl, 774pg.: 27.5cm
9780071220606